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Philadelphia Twestival Uses Twitter for a Good Cause


TwestivalWhat happens when you combine Twitter, a festival, and a charitable cause? You get Twestival™ (or Twitter Festival), a unique movement that raises money to help large charities continue their noble work. Twestival features offline events that bring together people in cities across the globe to promote awareness of social causes. This Thursday, March 25, 2010, local Philadelphians will take part in a scavenger hunt and bar crawl.

Organized 100% by volunteers, this use of “social media for social good” raises money by sending 100% of all ticket sales and donations directly to charitable projects. This year’s charitable cause is Concern Worldwide, a global humanitarian organization that works to transform the world's poorest children’s lives through education.

Philadelphia volunteer organizers Gloria Bell and Melissa Thiessen brought this great event together.

“This year we are holding Search for Concern on March 25th. It is a Bar Crawl and Scavenger Hunt,” said city organizer Gloria Bell. “We will be starting at National Mechanics (22 S. 3rd Street) and sending out teams on a scavenger hunt and bar crawl around Old City. They will forward their clue responses to us via Twitter. The winning team will have their choice of the prizes donated by local companies and individuals.”

For the small price of $20 (in advance or $25 at the door) you get to have fun on an exciting scavenger hunt, take advantage of some great drink specials provided by our participating bars - National Mechanics, Sugar Mom's & Triumph, maybe win a great prize and help raise money that will be used to make a real difference in the world.

Last year's Twestival Global raised over $250,000 for charity:water. The hope is to reach or exceed that amount this year. In Philadelphia Bell and Theissen worked with a team of volunteers and organized last year's TwestivalPhilly RockBand Tournament.

“We are looking forward to bringing the community together for another night of fun for a great cause,” explained Bell.

So if you’re on Twitter, watch for the buzz (@phltwestival) and sign up for the Twestival. If you’re not already using Twitter, you can find someone who does tweet, or start looking into it yourself. Either way, this should be a fun event for a good cause. How can you go wrong?

You can also follow Philly2Philly.com on Twitter (@Philly2Philly) and follow Rachel Dukeman (@PhilaCulturati).