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Best Kept Beauty Secrets from Philly Fashionistas


Philly Fashionistas with Biana DeMarco

I have to admit, I've been on a bit of a makeup kick lately. Reason being, you can gain or lose weight but makeup is universal and unlike squeezing into a garment that's too small; makeup can actually put a smile on your face. What woman doesn't have an early memory of ransacking her mother's makeup drawer?

Moms always seemed to have all the essentials for a dress-up party. But in today's world, there is a beauty product for virtually any imperfection you can think of, so it’s easy to get lost and make unnecessary purchases. But instead of spending a fortune or caking products onto your delicate skin, find out what items are a must in making the biggest impact.

Smashbox Photo Finish Color Correcting Foundation Primer $38-  You really have to see, feel and try this product to believe it. Smashbox Photo Finish is a one-of-a-kind luxurious primer that works like magic, truly. It evens out imperfections and blemishes all while leaving your skin as smooth as a baby's bottom. You can use it alone or with a foundation on top.

Photo Finish Color Correcting Foundation Primer - AdjustThe best part about this primer is that there's no heavy feeling and it is light as air in texture. It comes in three colors. I prefer the green to neutralize the naturally pink areas around my nose and eyes, but if you have a more yellow tone to your skin you may be better suited for the purple and to hide the blues hues, try the peach primer. 

The same rules that many of you learned in art class apply. Complimentary colors cancel each other out, so without piling on heavy concealer, just a dab of this correcting primer will make you look your absolute best!

White Eye Pencil $19 Having a soft white eye pencil at your disposal is a must. Just remember to test it on your hand to make sure that it glides on smoothly and blends easily before you buy it. This is the key! You can apply it to the inner corners of your eye or the waterline to make your eyes appear larger.

Sure it's an illusion but it really works to compliment your regular makeup regiment. Your eyes will look bold and beautiful eyes and this is the best way to achieve the sexy sparkle you see on stars.

This technique is ideal for awakening tired eyes and a great way to get a youthful and vibrant look! You may be accustomed to using a dark liner, but to brighten, lighten, and lift-look not further than a soft white pencil.

Eyelash Renewal Serum $35-$120 Eyelash stimulating products are interesting because the price of having long supple lashes varies from product to product with the end result appearing to be the same. Rapid Eyelash Renewal Serum

There's Latisse which has to be prescribed by a doctor and costs approximately $120. This product makes your lashes grow to the point of having to trim them. That's amazing, but there are some side effects which many women choose to live with, due to it's dramatic results.

Then there's StimuLash Fusion, $89. From the same people who brought you LipFusion, StimuLash Fusion has truly perfected the art of stimulating lash grow. I've spoken women who've lost their lashes and this product helped them regrow them in no time.

The third product is Rocasuba Rapid Eyelash Renewal Serum. It has the best reviews online and is on sale now for a third of the price of StimuLash Fusion at just $34.99.

Ultimately, you have to find a brand that doesn't irritate your eyes, apply it religiously and watch your lashes grow. These aren't products you would have found in your mother's makeup drawer but they are sure to make you look your very best.

Happy Shopping Ladies!

Be sure to check out Biana's website PhillyFashionistas.com for the latest fashion trends in Philly and beyond!

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